Category Archives: Client-facing KM

How much you care ….

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Writing in plain English (Part 2)

Yesterday I asked Sarah Fox, the 500 word lawyer and advocate for plain English in legal writing, about whether there truly was a problem with clarity in the legal profession. Today I ask Sarah about the benefits of writing clearly. … Continue reading

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A (social media) blast from the past

I wrote two articles for Solicitors Journal about twitter for lawyers 6 years ago (you can read Part 2 here (£) – sadly I can’t find Part 1 any more!). I remember there was only one comment underneath, which, in … Continue reading

Posted in Client-facing KM, Events, Knowledge Network West, Professional Support Lawyers, social media, Training and learning, twitter | Tagged , , , , , | 1 Comment

LinkedIn – 6 handy resources

I’ve been updating my LinkedIn training resources for a new client. Nothing beats setting aside an hour or two just to wander around LinkedIn and look at the different groups, different profiles and company pages and see what people are … Continue reading

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What is the return for bespoke knowledge-based marketing?

Bespoke knowledge-based marketing, where a client gets personally tailored updates rather than a mass newsletter mailing, seems to be topic-du-jour at the moment. I think it would be really interesting to know more about the levels of increased sales, improved … Continue reading

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…but not the twitter

“I like your ideas … but not the twitter … no, absolutely not… it’s a non-starter…” I have to admit that this recent comment in relation to a report to a mid-sized law firm caught me by surprise and prompted … Continue reading

Posted in Client-facing KM, KM, SMFs, social media, Strategy | Tagged , , , , | 1 Comment

10 ways to work your knowledge

One of the most common barriers to getting fee earners involved in knowledge activities is the “chargeable hours problem”: that the payback for non-chargeable time spent on KM is simply not great enough compared to the payback for the same … Continue reading

Posted in Client-facing KM, Internal marketing, KM, Professional Support Lawyers, Training and learning | Tagged , , , | 2 Comments