I’ve a workshop on Strategies coming up next Thursday (8th May 2019), so it’s on my mind. (If you’d like to come there are still spaces.)
If you are DIY-ing, here are 5 handy tips/starting places:
- Be clear about what a strategy is and isn’t. You aren’t writing a to-do list, you are working out what the strategic direction of your Knowledge/Learning department is, in order to support your business in its objectives.
- Which leads me on to … Be very clear what your firm’s business objectives are. Sometimes this isn’t as straightforward as you might think. Spend time trying to really understand your business inside and out. You might need to remind senior people that you can only align your efforts to help them succeed if you know what their challenges are! Look at data. Benchmark.
- It’s great if your strategy is thorough, detailed and evidence-based, but sometimes this gets in the way of actually getting anything done. Achieving improvements in the business is better than endlessly waiting to perfect your strategy but doing nothing useful/practical. If you don’t have time for SWOTs and Scenario Analysis, do whatever you have time for and actually commit to starting to improve your business.
- Get a mentor/coach/buddy to keep you on track. Everyone is busy and can get derailed. I coach people after my strategy workshop to make sure their strategies get finished, but I also have a “business critical-friend/coach” of my own, who keeps my entrepreneurial feet on the ground to help me get stuff done.
- Keep it under review. It’s tempting once it is written to think “Phew!” and shelve it, but it needs to be a living document that responds to changing business pressures. Diarise to review it regularly and ask your buddy to keep you true to that commitment.
What do you think? Do you agree? What would you add/what would be your 5 top tips? I’d love to hear from you in the comments below.