I’ve just read this interesting post from the research whisperer.
Although the focus is on influencing policy makers through academic research, I think it has a lot to say to us KMers trying to influence at different levels within our organisations.
If you struggle to get your fee earners to engage with your knowledge systems and struggle to get your Exec Board to understand which changes will have the best ROI (often something far duller than a shiny bit of new kit), have a look at the grey box half way down the post, and reflect on whether you are using the right tools to influence the different groups.
What do you think?
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